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Do you know that a gift card program in your business can help you increase profits? National studies show that only 85% of the money on gift cards is redeemed for merchandise. That means that 15% of gift card sales could be all profit; this is on top of your markup on the products they do purchase.
Getting a gift card in your customer’s wallet means that your company name will be in front of their face more often. And with a balance on a card, guess where they are going to rent tonight – your store. These same national studies show that a customer will frequent your business more and when a gift card is given as a gift, will generate new customers.
How can you get a program like this in your store? Easy. Phoenix for Windows Version 6.0 has a complete gift card program built right in. Activating cards, checking balances, and using the card are all performed within Phoenix. There’s no outside companies dipping into your profits with transaction fees. This program has no transaction fees or activation
fees.
You will feel secure because of how we secured the system by encrypting the identification number on the card and by storing the balances on your computer system (rather than on the card itself). Each card is activated through a live transaction and duplicating a card is virtually impossible.
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